Saturday, May 1, 2010

Selling Annuities

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What is an annuity?

An annuity is a regular income flowing monthly that a person receives through an investment. You can get this series of payments after your initial investment of money. Annuities are usually related to a contract between you and a life insurance company, but a charity or a trust can also be contracted for this same purpose.

Why would you want to sell annuities?

You are probably wondering what possible reason you can get from selling annuities. Here is a reason why. Annuities are, in general, highly safe investments. But considering the long run, they have relatively low returns compared to some other alternatives. So what you can do is to make it a short-term investment.

Selling an annuity will give you a lump-sum payment. Doing this is a way of spreading your assets around, reducing financial risks and increasing your potential of getting good profits from these assets. This can be especially useful if you are in need of money for a large purchase such as purchasing a property or settling a loan.

What are the ways that you can sell annuities?

Annuities come in many forms such as a single-premium or flexible-premium annuities, immediate or deferred-payment annuities, qualified or nonqualified annuities and fixed-interest, indexed, or variable deferred annuities. It is important that you learn everything you can about these before purchasing and selling annuities of your own. Research on annuities can favor you the most. Pick out the ones which you think you can manage and you will be confident enough to sell to get optimum results.

When you have already learned a lot about the different annuities, you are now ready to sell them. Here are a few ways to do it:

• Find a reliable selling company to do it for you. The easiest and most convenient way of selling annuities is to find a reputable company that will do the selling for you. Hiring a reliable third party can assure you that your annuities will reap maximum benefits when sold because they have the sources and experiences to do so. But of course, you will not get the whole profit for the sale. You will have to pay them fees.

• Directly sell your annuities. You can also sell your annuities directly to someone who wants to buy them. This is not a popular choice of selling annuities because of all the legalities involved. You can research on what it takes to sell your annuities personally or online annuity selling opportunities that will help you to sell your annuity plans easily.

• Exchange annuities for other annuities. Another way to sell your annuities is through exchange. You can exchange, for example, your annuity that pays-off a smaller monthly income in a long period of time and another person's annuity that pays-off a larger income in a shorter amount of time or vice versa. This will benefit you if you can not sell your annuity in a single lump-sum payment because of the terms of your annuity. You can, in effect, have a better chance of selling your newly acquired annuity in the market.

•Using annuities as collateral for loans. This works like the exchange of annuities for other annuities only that it serves as a security for your loan. It is an option you can take that may give you a higher yield on your annuity.

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Thursday, April 29, 2010

Steps In Selling My Annuities

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Selling your annuity involves a lot of planning. You will need to devise a plan that will not only help you sell an annuity, but to create a lasting relationship between you and your prospects. Here are brief discussions of the basic processes and steps of successfully selling your annuity.

The Preliminary Planning Process:

1. Finding and Identifying Your Prospects. The planning begins with finding and identifying your prospects. Just who are you looking for? You will have to find prospects that need and want your annuity and are able to afford it. And since you are working towards creating along-term relationship with them, you will also have to identify people who would most probably make repeat purchases and referrals for your annuities.

2. Approaching Your Prospects. The next step is to approach your prospects. This involves contacting and setting up appointments with them. You can talk to them over the phone, through e-mails or face to face. You can also set up a seminar where they can learn more about what you are offering. Remember that first impressions, last. So make a good one. If you have a successful start towards building a good relationship with your prospect, chances are, you will generate sales and gain all-important referrals to other prospects.

The Business Establishing Process

3. Gathering Information from Your Prospects. When you meet with your prospect, you should try to gather as much related information as you can. This will create an impression that you are working towards giving them the best possible offer you can give. Do not be afraid to ask a lot of questions. These questions will help you learn about your prospects needs, wants and what their plans are.

Make sure that you speak in a friendly but professional manner so as to gain their trust and confidence in you. You have to listen carefully take down notes to help you in doing the next step.

4. Analyzing Your Information. Analyze what will work and what will not work for your prospects from the information you have gathered from them. Look at their financial position, their needs, their wants and their plans.

5. Establishing Your Goals. Once you have analyzed your information, you should then establish your goals for your prospects. This involves organizing the information generated into a potential plan that will benefit you and your prospect. If your annuity plans do not seem to fit your prospects’ plans right away, suggest courses of action that will meet her plans.

Because you aim to create a long-term relationship with them, even though they are not availing of your annuities now, they may do business with you in the future after they have met their wants.

6. Setting Up an Implementation Plan. For your prospects that fit in your annuities, you should create a plan that will be both beneficial to them and yourself. You should present them your plan, explain what needs explaining and ask for their feedback and confirmation, if they permit. Clarify any misunderstandings your prospects have to settle into an agreement.

The Implementation Process

7. Implementing the Plan. After agreements between you and your prospects, you are now ready to put the plan into action. Complete the necessary matters and paperwork. Inform your prospects if they are required to do something in order to implement the plan. When they are already account holders, you should try to convert them into clients. Send your plans and policies to them and sell them on the benefits you can provide.

8. Creating Good Client Relationship. Lastly, you should aim to create a lasting relationship with your clients. You can do this by continuously guiding your clients with your ongoing service. This is also an opportunity to offer them other annuities you have and gain referrals.

Always remember to give a hundred percent (and more) in every service you need to provide for them to obtain their trust and loyalty to you.

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Tuesday, April 27, 2010

Client-Focused Selling : The Key To Selling Annuities

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Selling annuities is yet another way to earn good money. This is especially useful for people who no longer want the low monthly income and get huge lump sum revenue. For some, they are good short-term investments-buy and sell since they do not really give huge monthly payouts.

Client-Focused Selling

If you are going to make a sale in today's world, there is only one principle that you should always stick with: good customer service. Nobody would like to buy something from an unprofessional and unaware seller. That is why it is important to build a client-focused approach to selling.

It is imperative, both ethically and financially, for a financial advisor to work towards the satisfaction of his prospect or client. He must therefore understand what they need and want and start from there. Consultative planning or selling is a good strategy to use in building good relationships with clients.

Consultative planning is the process of gathering information about the prospect (their needs, wants, goals, interests, assents and plans among others), putting them together, and creating a single plan that will best meet the prospect's satisfaction. Financial advisors should attack this by listening and analyzing the information that they have generated. Then, they should translate these to find the best product and service that their client needs.

Steps in Consultative Planning:

Successfully selling annuities require a step by step procedure. You will have to do a preliminary planning by assessing your resources at hand. You will then begin to start your planning tailor-made to your prospect's needs. Lastly, you will need to put your plan into action and try to build a lasting relationship with your client. Here are the more detailed steps in a client-focused selling:

1. Find the right prospects. A right prospect is someone who has a potential to do business with you and has the financial means to do so.

2. Approach your prospects. Set up an appointment with your prospects.

3. Meet your prospects and gather information about them. Make a good impression and ask related questions that you will need.

4. Analyze the information you have gathered. Look at what will work and what will not for your prospect.

5. Establish your custom-made goals for your prospect. Organize your analysis and create a goal to meet your prospect's need.

6. Create an implementation plan that will best meet your prospect's needs. Make your plan focusing on the goal you have set. Remember to get your prospect’s approval before implementing your plan.

7. Implement your plan or suggest courses of action. Put your plan into action. Guide your client if there are requirements.

8. Build good client-advisor relationship through good service. Always give the best service you can. Continuously guide your client through the contract term and offer them new plans that will both benefit you and your client.

You can also employ a reliable company to sell your annuity plans for you. This is the most convenient and easiest way to sell annuities. This is because these companies have the necessary sources and experiences to make good sales. Make sure though that you hire a reliable (preferably reputable) third party can assure you that your annuities will reap maximum benefits when sold.

But of course, there is a downside to it. You will have to pay them fees thus, not getting the whole profit of the sale.

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